August 2, 2025

Dark mode in web design: trend

What is Dark Mode?

Dark mode uses a dark background with light text and UI elements, creating a sleek, high-contrast design that’s easier on the eyes in low-light environments.

Why It’s Trending

1. Modern Aesthetic

Dark mode gives websites and apps a sleek, premium look that appeals to modern audiences.

2. Eye Comfort

It reduces glare in low-light settings, making content easier to read at night.

3. Battery Efficiency

On OLED and AMOLED screens, dark mode can save battery life by using less power to display black pixels.

4. Brand Differentiation

Offering a dark mode option can make your product feel more innovative and user-focused.

5. Popular Demand

Big brands like Apple, Google, Twitter, and YouTube have embraced dark mode — and users now expect it as an option.

Best Practices for Implementing Dark Mode

  • Ensure Readability → Use high-contrast text and avoid pure black (#000) to reduce strain.
  • Adapt Brand Colors → Adjust your palette for dark backgrounds to maintain visual harmony.
  • Give Users Control → Let them toggle between light and dark mode.
  • Test for Accessibility → Check color contrast ratios to meet WCAG standards.
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